9 Comments

What a fascinating piece. So much more appreciative of this magical ingredient!

Expand full comment

thank you sheryl!

Expand full comment

I make my own vanilla and like to use rum (spiced variety is nice too) or bourbon. I went to Tahiti two yeas back and thought that might be a good place to buy them...the beans are kept locked behind the counter. Yes, I think they were like $15 -20 per bean. I was shocked. Still, I prefer real food sources to chemically made.... and feel fortunate that I can eat good food. It's always good to understand what labor and politics go into the pricing of our food.

Expand full comment

Primary producers of all commodities suffer from the market ups and downs you describe. Vanilla is just more dramatic than others. I often work with vanilla farmers in Indonesia and Timor Leste, and there are lots of good news stories out there, too. Quality improvement for a price premium, crop diversification, sustainability, organic certification, etc.

Expand full comment

I’d love to learn more about your work in Indonesia and Timor Leste! I think individual case studies are important in illustrating these dynamics in a concrete way, especially for an ingredient as commonly consumed yet invisible, and incredibly volatile, as vanilla.

Expand full comment

Thank you so much for this - I see myself as someone fairly knowledgable about the food system in general, but aside from how vanillin is produced, I really had no idea about the issues surrounding vanilla. Definitely moved me, and made me think, something I deeply appreciate <3

Expand full comment

thank you for reading! it’s really wild how much we don’t know about the ingredients we use everyday.

Expand full comment

This sounds similar to the specialty coffee industry, which is likewise precarious. Climate change threatens cacao production as well. It has me questioning how much longer we’ll be able to enjoy these luxury crops; were they ever ours to enjoy in the first place?

Expand full comment

An updated price chart might change your story. 2017 was how long ago? Things have changed markedly in terms of market dynamics.

Expand full comment